Hope you're all enjoying your summer. It's going too fast, as always!
We received great feedback from our surveys, thanks to our friends on Twitter who helped us out! Your honest opinions & feedback were very important to us. What did we find out? Here's what the girls said:
1. Quality is most important when selecting a purity ring
We asked what was the most important thing when selecting a purity ring. Hands down every girl answered "Quality" That's what we think too! We get asked why we don't carry more stainless steel purity rings, like other websites. The answer is simple: The quality. We've carried stainless steel purity rings in the past, and found that the black writing is just stamped, and can wear off within a few weeks (or days). We want our customers to wear their rings for as long as they want--and have them look just as good years from now as today!
2. Girls want to follow fashion trends, but also want something that's personal to them
We asked girls which was more important, buying a ring because it's the latest style, or picking something unique & personal. Girls said they want both! And I totally get that! That's why getting a purity ring like "true love waits with hearts" and having it engraved inside is the best of both worlds.
Thanks again to the focus group who participated! You girls are awesome :)